The 16th China Int'l Integrated Housing Industry & Building Industrialization Expo

May 10th-12th, 2024

Poly World Trade Center Expo

Hosted by China Building Decoration Association and social sciences academic press(CHINA), Building Decoration Blue Book-China Building Decoration Industry Development Report (2016) Conference was held in Shenzhen on July 28^th,2016.

From 1984 to 2015, China building decoration industry has developed greatly from an unknown small industry to a huge industry with value of trillion yuan. It represents thirty years as well as the golden thirty years of speedy development in China building decoration industry. In the course of thirty years, the industry has rapidly developed with a double-digit increase. In 2015, the total value of the industry was 3.40 trillion yuan with 16 million employees. With its help, two or three super enterprises had achieved the revenue of about one million yuan and over hundreds of large-scale enterprises had achieved the revenue of more than one billion yuan, let alone the middle-scale enterprises. The decoration industry has driven development of over one hundred material industries and millions of material company if the decoration industry was enlarged to the field with thousands of decoration materials. With high-speed development over thirty years, China decoration industry has achieved remarkable achievement and made great contribution to the economic development of our country. It is a result of joint effort among all industrial colleagues with the help of Chinese speedy economic development.

Chinese economy has stepped into a new normal stage. The growth rate in China decoration industry is higher than the growth rate of nationwide GDP all the time. Nevertheless, it is clear that the growth rate in 2015 was slower. The revenue of some enterprises even decreased at different degree while most of enterprises were facing the development bottleneck. For the increase of human cost, cost of raw material and selling cost, the net profit of decoration industry generally reduced. The profit in large-scale enterprises declined and most of small enterprises made low profit even parts of them were in a deficit state. What’s more, the new normal of economy in China is not just an adjustment for one or two years but probably for several years. If the decoration industry cannot realize the new economic feature and trend in new normal stage, it is hard for them to adjust the economic environment, nor the new development opportunity. Hence, it is high time for the decoration industry to transform their development style, enforce transformation and upgrading , innovation.

The final mark of industrial transformation and upgrading is to lessen resource consumption or environment pollution but increase higher output profit. For now, we are being the period of economic slowdown, great influence of internet on traditional industry and culture stage of new development motivation. It is a long  way to realize the real transformation and upgrading with lots of challenge as well as tough tasks.